Business Model For Startup Company – Business Engineering is a fundamental discipline built on by. It combines multiple disciplines into one powerful subject so you can become a much more effective businessman!
Back in 2011 I enrolled for an international MBA. Coming from a legal background, for me, an MBA was a way to quickly change direction.
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I want a career in business (more like an entrepreneur than a manager). And I want to find a career path soon to move to the US (I’m from Italy).
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Fast forward to 2013, after completing my MBA, I managed to get a job in California as an analyst, after completing my MBA with an emphasis on Corporate Finance and Business Strategy.
Instead of becoming an entrepreneur, however, I had become rooted in a fixed career path, where – like in the army – I had to take a few linear steps and wait a few more years to climb the ladder.
Fast forward four years since starting my MBA and three years into my new life in California. The career path I took through the MBA did not satisfy me.
That is not why I enrolled for an MBA. So I resigned, moved back to Italy, and started my own digital business (a lot happened in between, like I moved to NYC for a few months, but to keep things short, let’s skip that part for now).
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I imagine that most of what I learned in business school, while very useful, is for a linear career path, in a company.
They are of no use to me as a digital entrepreneur. So I had to go back to studying on my own, experimenting a lot, and in the process, learning a lot of new things from scratch.
To make things interesting, in 2016 I also joined a high-tech startup, where I still lead the Enterprise unit.
This is a real journey into the business world and a set of resources that I have carefully studied over the years to help you thrive in the uncertain world of business.
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FW is not about a quick business education for the sake of it; it is about the minimum dose of business education that leads to action or paralysis;
About original and independent research, the result of thousands of hours of analysis, study and critical thinking.
The name may trick you into thinking that you can learn everything there is to know in four weeks.
Rather, it is a concept about starting a journey, where you can learn basics and apply them to advanced business concepts in the real world within a few weeks.
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Personally, it took me years to master some of the concepts I cover on this blog, and often the transition involves forgetting things that are no longer relevant or that never were.
The real world is highly contextual. Things that work in one context will not work or worse will be disastrous in a new context and environment.
That’s why I try to remain agnostic. There are many tools, frameworks, and methodologies you can use, but each should be judged based on the environment you’re in.
However, what is important is the process. The process is solid because it helps you quickly gain an understanding of context.
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When I completely shifted the focus of my previous career to building a digital business in 2015, I found that the education I had received through my MBA did little to build a digital business.
That’s why I started documenting my new journey and as I went along I thought about building the business school resources I wish I had when I built my own business.
As I release more things into the world, I can gather feedback on whether the resource can be of value to other practitioners in the real world and that’s what fascinates me and is still what keeps me going.
When I hear people post messages about how they act on resources of; how they started their business; how they transition into a career or start a new role, that’s what gives me fulfillment and happiness.
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In order for me to continue funding my passion, research and enabling more people to learn advanced business concepts, I need to make myself financially sustainable.
Blogs are mainly monetized by premium products (courses, books, subscriptions, sponsors) for people who want to increase their knowledge.
The people who came were very happy with the free resources that were available. While people who are ready to take the next step to join our premium resource.
The business world is changing rapidly; The digital world has changed the way entrepreneurship works and understanding those dynamics is very important. That’s why I built this blog. I document here all the lessons learned over the years and when I do, I make it available to you so that it can become a go-to place for digital entrepreneurs, executives and entrepreneurs.
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When I first started digital marketing, I came from a completely different background. Graduated as a lawyer, after an international MBA I worked as a financial analyst for a real estate investment company. That experience taught me to look at the hard numbers and dissect each company’s balance sheet to understand the business logic behind it. If you understand how money moves, you can also understand the strategic thinking behind any business.
When I approached digital marketing, I was looking for a way to get away from the mundane 9-5 job and be myself. The problem is that all the most visible things on the web are ultimately the most useless. I quickly learned that visibility does not mean relevance. However, I want to provide practical resources that anyone can use to grow their business or at least have a better understanding of the business world.
Then I joined a tech startup. There, I have helped the company since the end of 2016 to develop its business operations. One thing that was clear to me from day one is that a solid distribution strategy is critical to the success of any business. From there I started learning everything I could about business modeling, business strategy, distribution strategy and growth marketing.
An MBA can still be a valuable program for people looking to advance in their business careers. And for aspiring entrepreneurs. However, there are some fundamental aspects of the MBA program that make it too risky by today’s standards.
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As the business world changes at a faster pace, the opportunity cost associated with enrolling in an MBA program is becoming too high for many to bear.
However, this is only part of the story – I would argue. Indeed, today’s MBA programs are becoming too risky for several reasons:
In this blog I discuss business models. And I focus a lot of my attention on game-changing models. This is definitely not about distraction. What we take for granted, and give away, is a modern business and education model. However, that model has its basis in a world that has shaped the last decade.
Many of the current business models that have transformed the business world, and rewritten the rules, seem to harken back to earlier eras. Where centralized and closed models have prevailed in recent decades. New technologies ultimately enable the decentralization, disintermediation and delocalization of companies, processes and teams.
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So you will be able to learn everything related to business growth, distribution, business modeling, and digital entrepreneurship.
One of the most important lessons learned when studying technology companies is how distribution and the ability to design sustainable business models is one of the most important aspects. The more a company is based on a technology product or service, the more the founder will be a technical person (engineer or programmer). Although this is great and allows us to build great products. It can also lead to overseeing the right sales and distribution strategy that will allow the business to start and become sustainable, fast!
As head of business development, I also focus my efforts on finding the right strategy, distribution, sales process to accelerate digital business growth. It is very important to never lose focus on the product and the customer’s needs. From a great product meeting built on customer needs, distributed through the right channels, I believe that any company can achieve success, quickly and sustainably.
Community says I learned more in 90 minutes in a resource coffee shop than in three years of a part-time MBA
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I am very pleased with Gennaro’s excellent short flow and productive insight from. He is one hardworking and responsive producer.
Thanks to me, I learned some fundamental business concepts that anyone interested in business should know and about the business models of companies that shape the world. Laura Soto von Arnim Senior Information Security Specialist –
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